Beware of fluff in your strategy!

Beware of fluff in your strategy!

Avoid falling into the trap of using

🚫 vague,

🚫 inflated language, and

🚫 esoteric concepts.

It might read impressive at first.


It ultimately lacks substance and direction.

A strong strategy requires

πŸ’Ž clear

πŸ’Ž comprehensible and

πŸ’Ž actionable voice

NOT just fancy words!



Do you want to learn corporate innovation management and intrapreneurship?

I respect your privacy. Unsubscribe at any time.

By clicking Sign Up you're confirming that you agree with my Terms and Conditions.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.